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Adidas was founded in 1949 by Adolf Dassler, following a family feud at the Gebrüder Dassler Schuhfabrik company between him and his older brother Rudolf.Rudolf had earlier established Puma, which quickly became the business rival of Adidas. Both the Adidas and Puma companies still remain based in Herzogenaurach, Germany to this day.



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PUREBOOST LTD SHOES AND SUPERSTAR BOOST SHOES

The ultra-responsive boost™ midsole is made to deliver maximum energy return. A supportive heel counter hugs and guides your foot, and an engineered mesh upper provides breathable comfort. The stretchy outsole flexes to adapt to the way your foot hits the ground. As fresh as ever, this modern version of the adidas Superstar shoe has the energy-returning feel of boost™. The shoes have an adidas Primeknit upper for a snug fit and boast classic details like the famous rubber shell toe and herringbone-pattern tread. ..........Read full article

Porsche Design x adidas Ultra Boost "Triple White"

Clean design paired with performance. ..........Read full article

adidas by kolor 2016 Spring/Summer Collection

The forward-thinking collab is just a day away. ..........Read full article

The adidas Originals Stan Smith Decon Is as Clean

Constructed from a one-piece leather upper about the adidas Originals Stan Smith. ..........Read full article

adidas's Ultra Boost Receives a Highly Anticipated

Granting fans’ “murdered out” wishes of adidas's Ultra Boost Receives a Highly Anticipated. ..........Read full article

Woh! Pharrell Is Saving adidas, Not Kanye

Are you surprised about the new adidas item?adidas’s classic sneakers have also made waves in high fashion. ..........Read full article

The White Mountaineering x adidas Originals ZX Flux Plus

The collaboration’s latest. adidas Originals has dropped the first look at the next drop of the highly coveted White Mountaineering collaboration. ..........Read full article

Adidas Originals Launched The Tubular Radial “Fleece”

We have to admit, we were not the biggest fans of the very first adidas Originals Tubular silhouettes. ..........Read full article